Our Approach

Transformation at every level.
Simultaneously.

Most consultancies intervene at one level and wonder why things don't stick. We work across all three — because that's how lasting change actually works.

Individual
Leadership Competencies
Team
Alignment
Organization
Planning & Impact
01

Leader Transformation

Deepen self-awareness, build adaptive competencies, and develop the inner capacity to lead when the path forward isn't clear.

02

Team Effectiveness

Build trust, clarify roles, strengthen decision-making, and create the psychological safety that unlocks collective performance.

03

Organizational Reinvention

Anticipate disruption, redesign strategy, and build the systems and culture that sustain change — not just survive it.

Leadership & Organizational Consulting

Lead through
what's next.
Not just what's now.

80% of organizational change efforts fail.
We're built to be the other 20%.

Catapult Change partners with executive teams to build the adaptive leadership, organizational agility, and reinvention capacity needed to thrive — not just survive — in a world that's Brittle, Anxious, Nonlinear, and Incomprehensible.

Patrice Ford Lyn
Patrice Ford Lyn
CEO · Executive Coach & Advisor
Yale · Harvard Kennedy School · Forbes Coaches Council · ICF PCC · NeuroLeadership Institute
Kerry-Jo Ford Lyn
Kerry-Jo Ford Lyn
CSO · Reinvention & Strategy Expert
UCL · UWI · 23+ years global org leadership · Certified Reinvention Practitioner · PMP
🤝
50+ years combined expertise
Dozens of CEOs coached · Hundreds of teams transformed · Fortune 100 to global nonprofits
Client Reflections

What transformation
actually sounds like.

"Having Patrice as my executive coach has been career and life changing. I have been promoted twice within 2 years while working with her."

TS
Tequila Smith
Chief Sustainability Officer, Reworld
50+ Years combined expertise
100s Teams transformed
3 Continents served

"Engaging in this work has been the best money we've spent this year."

RM
Randall Miller
Managing Director,
Borealis Philanthropy

"They exceeded my expectations, and played a key role in helping me to deliver on key organizational objectives."

AD
Amina Doherty
VP, People, Equity & Culture,
Equality Fund

"By the end of my initial consultation call with Patrice, I knew I had to work with her."

KV
Keosha Varela
Managing Director of Comms & Marketing,
Aspen Institute
How We Work

Services built around
your moment.

Every engagement is tailored. We meet you where you are — and build toward where you need to go.

🧭

Strategic Consulting

For organizations facing complexity, disruption, or inflection points that require more than incremental thinking.

  • Organizational reinvention strategy
  • Adaptive planning & scenario work
  • Governance and decision architecture
  • Strategic advisory partnership
🧠

Executive Coaching

1:1 coaching grounded in neuroscience and somatic practice — for leaders ready to operate at a fundamentally different level.

  • Leadership competency development
  • Adaptive leadership skills
  • 360° assessment + integration
  • Mind, body, and spirit approach
🤝

Team Effectiveness

For leadership teams that are high-caliber individually but not yet operating as a cohesive, high-trust unit.

  • Trust and alignment journeys
  • Communication & collaboration design
  • Burnout mitigation & renewal
  • Collective adaptive competency building
🔄

Reinvention Strategy

Anticipate disruption before it arrives. Build the organizational muscle to pivot, evolve, and lead through what comes next.

  • Reinvention readiness assessment
  • Change management architecture
  • Culture & agility programming
  • Long-term transformation partnership

Most great partnerships
begin with one conversation.

We work with a select number of organizations each year. If you're wondering whether we're the right fit for yours, let's find out together.

Book a 30-Minute Strategy Call →

No obligation. Just a real conversation about where you are and where you want to go.

The People Behind the Work

You're not hiring a firm.
You're hiring us.

Patrice and Kerry-Jo bring complementary expertise — coaching & neuroscience meets global operations & reinvention — and a shared commitment to leaders who are breaking barriers and building what's next.

Patrice Ford Lyn
Patrice Ford Lyn
CEO · Leadership Development Practitioner
Yale Harvard KSG ICF PCC Forbes Council NeuroLeadership

"I do this work so leaders have a safe space to pause, reflect, assess — and step into possibilities greater than they can currently imagine."

28+ years in leadership development, including management consulting at Booz Allen Hamilton and guiding the startup of three national-level organizations. Patrice combines neuroleadership, somatics, and executive coaching to support leaders — especially those breaking barriers of race and gender — to live and lead with more impact and ease.

Kerry-Jo Ford Lyn
Kerry-Jo Ford Lyn
CSO · Reinvention & Strategy Expert
UCL UWI CRP PMP LCP 360

"I help leaders lead differently — because in today's world, the old rules no longer apply."

23+ years leading national and international development organizations across the Caribbean, Americas, Asia, Africa, and Eastern Europe. Former Deputy Executive Director of a global LGBTQ+ foundation, where she led multi-million-dollar partnerships and restructured the entire organization. A pioneer in operational reinvention.